Partnerships

Partnerships

Preserving the Arts and Sponsoring Talents

Gucci & GRAMMY®

Gucci Timepieces & Jewelry and The Recording Academy® have an exclusive partnership inspired by the GRAMMY Awards® that underscores Gucci’s commitment to the preservation of the arts. In addition to supporting programs of the GRAMMY Museum® by preserving historically significant recordings like the Muzak collection, the collaboration has led to a Gucci GRAMMY® Traveling Exhibition, to a new special edition collection of timepieces and jewelry, and more.

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Gucci & Music Funds

Founded in 2012, the Gucci Timepieces & Jewelry Music Fund seeks to discover and promote talented young musicians around the world in collaboration with local music organizations. By extending the reach of its Music Fund, Gucci Timepieces & Jewelry can enrich its musical alliance with partners in the world of music and the arts. Within its yearly program, the Gucci Timepieces & Jewelry Music Fund supports music students exchanges, also in collaboration with its partner The Recording Academy® through GRAMMY Camp® programs.

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Gucci & Latin GRAMMY®

The Gucci Timepieces & Jewelry and The Latin Recording Academy® partnership acts as a perfect complement to the on-going collaboration with the GRAMMY Awards® and The Recording Academy® and asserts once more Gucci’s commitment to the world of music. The collaboration has brought to life a special-edition collection of timepieces and jewelry inspired by the eclectic world of Latin American music.

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Gucci & Li Bingbing

In line with the environmental efforts of the House, Gucci Timepieces & Jewelry has partnered with Chinese actress Li Bingbing and her charitable organization L.O.V.E in the creation of a new Bamboo watch and jewelry collection. Li Bingbing  is the first Chinese Goodwill Ambassador for the United Nations Environment Programme (UNEP), and her charitable work through L.O.V.E promotes a responsible attitude towards life, while encouraging a more caring approach to the planet.

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